Communications in Humanities Research

- The Open Access Proceedings Series for Conferences


Communications in Humanities Research

Vol. 8, 31 October 2023


Open Access | Article

Research on the Application of New Media to Sports News Communication

Zhenjie Zhang * 1
1 Jishou University Zhangjiajie College

* Author to whom correspondence should be addressed.

Communications in Humanities Research, Vol. 8, 31-39
Published 31 October 2023. © 2023 The Author(s). Published by EWA Publishing
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Citation Zhenjie Zhang. Research on the Application of New Media to Sports News Communication. CHR (2023) Vol. 8: 31-39. DOI: 10.54254/2753-7064/8/20230948.

Abstract

With the continuous innovation of media and the arrival of the new media era, the content production of sports news dissemination is becoming increasingly important. Compared to traditional media, the form of expression has changed. Indeed, the technology of new media has brought a series of advantages to the dissemination of sports news. But at the same time, the support of new media has also brought a large amount of false news to sports news, lacking authority and innovation. Excessive entertainment, the digital gap between the elderly and other issues require the media and the public to jointly complete the new health communication of sports. The paper involves the dissemination of sports news in the context of new media. The goal is to demonstrate that the dissemination of sports news has undergone a qualitative change with the development of new media. This is to analyze and explore the characteristics and differences of new media in sports news dissemination, discover the potential problems hidden in sports news dissemination under new media, and provide suggestions. By showcasing the optimization of sports news dissemination in the context of new media. This study emphasizes the prominent advantages and optimal dissemination effects of sports news in the context of new media.

Keywords

new media, sports news communication, excessive entertainment, digital gap

References

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Data Availability

The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.

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Volume Title
Proceedings of the 4th International Conference on Educational Innovation and Philosophical Inquiries
ISBN (Print)
978-1-83558-039-4
ISBN (Online)
978-1-83558-040-0
Published Date
31 October 2023
Series
Communications in Humanities Research
ISSN (Print)
2753-7064
ISSN (Online)
2753-7072
DOI
10.54254/2753-7064/8/20230948
Copyright
31 October 2023
Open Access
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited

Copyright © 2023 EWA Publishing. Unless Otherwise Stated