Communications in Humanities Research
- The Open Access Proceedings Series for Conferences
Communications in Humanities Research
Vol. 15, 20 November 2023
Open
Access | Article
How Information Overload Affects the Usage of WeChat Moment among University Students During the COVID-19
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Abstract
This study navigates the effect of information overload on university students’ usage of WeChat Moment during the COVID-19 pandemic. WeChat has become a prominent platform with a large number of monthly active users since people are increasingly relying on social media for socializing and accessing health-related information. However, users have reported experiencing social media fatigue (SMF) due to the overwhelming amount of COVID-19 information on the platform. This study aims to explore the relationship between information overload, social media fatigue, and discontinuous usage intention among young WeChat users. A survey was conducted with 324 Chinese university students. The results revealed that a significant portion of respondents experienced information overload while using WeChat, which was positively correlated with social media fatigue and discontinuous usage intention. Notably, living or isolating in areas at middle or high risk from the pandemic did not contribute to a greater perception of information overload. This study provides valuable insights for improving WeChat Moment and enhancing the well-being of young users in the context of information overload during the pandemic.
Keywords
information overload, social media fatigue, WeChat moment, COVID-19, discontinuous usage intention
References
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Data Availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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- Volume Title
- Proceedings of the International Conference on Global Politics and Socio-Humanities
- ISBN (Print)
- 978-1-83558-119-3
- ISBN (Online)
- 978-1-83558-120-9
- Published Date
- 20 November 2023
- Series
- Communications in Humanities Research
- ISSN (Print)
- 2753-7064
- ISSN (Online)
- 2753-7072
- DOI
- 10.54254/2753-7064/15/20230599
- Copyright
- 20 November 2023
- Open Access
- This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited