Communications in Humanities Research
- The Open Access Proceedings Series for Conferences
Vol. 22, 07 December 2023
* Author to whom correspondence should be addressed.
The issue of nuclear-contaminated water in Japan has led to various concerns, including social public safety and food safety. This study aims to investigate the impact of this issue on the perception of social public safety among Chinese consumers by examining the spread of Japanese products in China. The study employs methodologies such as questionnaire analysis, online review collection, and examination of business statistics to analyze the data objectively. Focusing on the official discharge of nuclear-contaminated water into the sea as a crucial event, the study compares the social cognition of the audience on different social media platforms before and after the discharge. Quantitative and qualitative analysis using a subject analysis framework is used. The findings indicate that the discharge of nuclear-contaminated water in Japan has significantly improved people’s social cognition of public safety on Chinese social media, significantly changing their attitude toward Japanese products.
boycott nuclear pollution emissions, Japanese-related product sales decline, reduce Japanese imports, condemn the Japanese government, test product safety
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The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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