Communications in Humanities Research
- The Open Access Proceedings Series for Conferences
Vol. 7, 31 October 2023
* Author to whom correspondence should be addressed.
In China’s social media, Zheng Linghua suffered from negative comments and cyber violence for her pink hair colour. By basing upon this pink hair girl incident, this essay will talk about the anonymity of social media and connects this particularity of online community with misogynous comments. On social media, anonymity could diminish the emotional connection between comment recipients and comment senders and reduce the effect of taboo. As result, anonymity contributes to the raising of negative comments, enlarges the disparity between recipient and commenters and encourages the use of words relative to sexual humiliation. And the over-continuing conflict shown in this incident is also researched in this essay. It is the gift-return violence which keeps the online conflict going. This essay finds that for constituting a peaceful and friendly online community, it requires many efforts coming from different aspects. And it is important to see women’s power and to let people realize the difference between real life and online life.
cyberbullying, misogyny, anonymity
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The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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